This year, Bad Bunny and BLACKPINK are making history at Coachella. Both artists have previously performed at Coachella in 2019. This year, Bad Bunny and BLACKPINK are confirmed as headlining artists at the 2023 Coachella festival. They are the first Latino and Asian music artists to perform at Coachella as headliners at the main stage. Here’s the scoop:
With 67.5M+ Spotify listeners, Bad Bunny is the first Latin and Spanish-language music artist to headline Coachella. He made his television debut by singing “Estamos Bien” on The Tonight Show with Jimmy Fallon. He dedicated this performance to Puerto Rico’s Hurricane Maria victims. His true devotion towards helping Puerto Rico is also expressed in “El Apagón – Aquí Vive Gente”, which raises awareness about socioeconomic issues. The Puerto Rican trap/ reggaeton superstar is Spotify’s most-streamed artist in 2022, and he is set to perform at Coachella’s main stage on April 14 and 21.
With 83.8M YouTube subscribers, BLACKPINK is the first K-Pop group to headline at Coachella. Rosé (로제), Lisa (리사), Jisoo (지수), and Jennie (제니) also made history in 2019, as their Coachella performance was the first to be simultaneously broadcasted from Times Square. Their record-breaking “Kill This Love” video reached 50M views during the first 24 hours of its release and empowered millions of fans around the world. BLACKPINK is the first girl group in history to perform at Coachella. They will be performing at Coachella’s main stage on April 15 and 22. Click here for more info on the 2023 Coachella lineup.